Shanghai, April 29, 2025 – From April 22-24, Auto Shanghai 2025 hosted over 130 media representatives and influencers from various regions, including the Middle East, Africa, South America, Asia-Pacific, and the CIS, for a unique experience. This three-day event showcased JETOUR’s “Travel+” culture, a significant technology reveal, a JETOUR International media workshop, and opportunities to test drive the automaker’s latest models.
“Travel+” Culture: A Blend of Past, Present, and Future
JETOUR’s “Travel+” city tour in Shanghai highlighted the city’s most famous landmarks. Media members and influencers enjoyed views from the Oriental Pearl Tower and explored the historic alleys of Town God’s Temple before taking in the sights of the Bund. The tour concluded at the Grand Halls near the Bund, where guests experienced the “Travel+” lifestyle, surrounded by JETOUR branding showcasing outdoor gear, advanced technologies, and the company’s Cheetah conservation initiative. Guests were also treated to a traditional Chinese dance accompanied by an international band. This blend of performance and technology illustrated JETOUR’s use of travel to foster shared passions and innovation.
JETOUR’s New Premium Hybrid Off-Road Architecture Unveiled
JETOUR introduced its GAIA architecture at a press conference on the first day of Auto Shanghai 2025, along with the G700 and G900, the first models built on this platform.
GAIA offers two advanced power systems: the Super Hybrid iDM-O and the Amphibious Off-Road Range Extender iEM-O, both known for their high thermal efficiency and robust performance. The architecture includes an intelligent off-road chassis for various terrains and marine technology for seamless land-to-water transitions. Additional features like low-orbit satellite communications and an integrated oxygen generation system ensure comprehensive terrain coverage.
The G700 and G900 are positioned as premium off-road SUVs, exceeding expectations in both design and performance. They aim to set a new standard for premium off-road vehicles with superior power systems, enhanced off-road capabilities, and advanced intelligent features.
（Highlights from JETOUR’s exhibit at Auto Shanghai 2025)
Co-creating a Global JETOUR
JETOUR deepened its global engagement through a media workshop, gathering over 40 experienced automotive journalists from key markets like the Middle East, Africa, South America, and the CIS. Discussions focused on establishing JETOUR as a leading global Hybrid Off-Road Brand and defining product positioning for the G700, providing insights to inform the world of JETOUR’s global expansion.
The JETOUR Media Alliance (JMA) was officially launched, marking a significant development. As the brand’s first international media platform, JMA establishes structured engagement through product evaluations and collaborative brand initiatives with media members and influencers. The alliance will leverage the collective expertise of global media partners to advance JETOUR’s strategy, with plans to include more authoritative media outlets.
Unforgettable Test Drives: the T1, T2 i-DM, and G700
The test drive event on April 24 offered invitees the chance to experience the JETOUR T1, T2 i-DM, and G700.
The T1, a light off-road SUV, combines city agility with robust off-road power, maintaining excellent clearance and comfort. Its innovative XWD intelligent four-wheel drive system—a JETOUR exclusive—dynamically adapts by automatically switching drive modes based on terrain. Guests praised the system’s intelligent power distribution for optimal grip and responsiveness during test drives.
The T2 i-DM, a hybrid version of the T2, maintains the T2’s rugged design while incorporating a 1.5TD DHE+3DHT high-efficiency hybrid power system, resulting in smoother driving, stronger acceleration, improved fuel efficiency, and quieter operation.
The JETOUR G700 also made a strong impression during the test drive with its precise autonomous parking feature, generating anticipation for its market release.
（Highlights from the JETOUR media test drive sessions)
A Leader in Surprise and Innovation
JETOUR events, from the Global Travel+ Conference in 2024 to Auto Shanghai 2025, have consistently offered a blend of surprise and innovation. JETOUR has created an immersive experience of its “Travel+” culture for media members and influencers worldwide through experiences at urban landmarks, access to advanced technologies, dynamic media workshops, and the launch of the Global Media Alliance (JMA).
These activities demonstrate the “Travel+” brand strategy and represent a key step in JETOUR’s brand elevation. JETOUR aims to continue expanding its “Travel+” lifestyle by partnering with drivers globally to create limitless travel experiences.
CONTACT: JETOUR Global support@jetourglobal.com
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