BERLIN, June 01, 2025 — After quietly operating for over 15 years as BERGER KOMMUNIKATION, a leading European backend communication infrastructure has rebranded and relaunched as KONTAKTUM.
KONTAKTUM will now function as an independent entity, with a stronger emphasis on the wellness and health supplement sector across the EU. The new branding highlights the company’s specialization in backend revenue systems — encompassing multilingual customer support and advanced sales reactivation strategies — for brands shipping thousands of units daily throughout Europe.
While BERGER KOMMUNIKATION established its reputation in high-performance outbound operations, KONTAKTUM is expanding this model into a more comprehensive, full-stack backend solution. This includes welcome call systems, cart abandonment recovery, localized reactivation campaigns, and multilingual voice support — all aimed at improving customer lifetime value (LTV) without interfering with frontend operations.
“Most brands prioritize customer acquisition,” says a KONTAKTUM team lead. “However, the true profit lies in the post-sale experience — which is precisely where we focus.”
The new brand combines years of operational expertise, a fully native-speaking team covering 8 European languages, and a distributed team located in Berlin, Paris, Milan, and Barcelona.
The company also announced the launch of its proprietary backend management interface, known internally as SignalDesk — a platform enabling wellness brand operators to monitor backend processes, agent performance, and reactivation ROI in real time. Such visibility is uncommon in the post-purchase environment, particularly in multilingual markets.
With GDPR-compliant infrastructure and a white-label approach, KONTAKTUM operates as an invisible layer supporting the most successful wellness brands in the region. Brands maintain complete control over the customer experience, while KONTAKTUM ensures revenue recovery, retention, and scaling in the background.
The separation from BERGER KOMMUNIKATION also involves internal growth: KONTAKTUM now manages over 1.8 million customer records per quarter, and its team has increased by more than 60% in the last six months.
“We are not an agency; we are infrastructure,” states the KONTAKTUM operations team. “This means brands can integrate us and observe tangible improvements in their metrics — quietly and consistently.”
Although specific client names have not been revealed, industry sources confirm that KONTAKTUM is currently collaborating with several top-5 EU advertisers in the wellness industry, managing complete backend operations for both new and returning customer interactions.
For wellness brands seeking to enhance retention, reduce refunds, or establish a high-converting backend, KONTAKTUM appears to be the new name to remember.
Media Contact:
Felix Hoffman
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