King Julian, having navigated personal challenges and self-exploration, is channeling his experiences into MUV IT, a cultural initiative designed to encourage individuals to live and express themselves with authenticity, liberation, and intention.
Miami, Florida October 31, 2025 – A fresh surge of sound and authentic self-expression is emerging, fueled by personal upheaval, emotional pain, and intense artistic drive. This movement is spearheaded by King Julian, a Miami-based artist who converts the complexities of life into compelling rhythms. Drawing from his background in Oyster Bay, New York, and his experience on international festival platforms, King Julian is cultivating something beyond just music – he is establishing MUV IT, a significant cultural movement.
King Julian exudes the self-assurance of an artist with a clear vision for his path. His dynamic presence, whether in intimate underground venues or on prominent global stages, fuses unfiltered emotion with captivating grooves and a daring aesthetic, pushing the boundaries of contemporary house and techno. Beginning his production career in 2024, his distinctive sound has already captured the interest of influential figures in the scene, including PAWSA, Marco Carola, Jamie Jones, Mason Collective, Cloonee, Gordo, Miluhska, Paco Osuna, and Richie Hawtin.
King Julian’s debut track achieved a spot on Beatport’s Top 100 Tech House chart, signaling the start of an impressive ascent. This period also saw him perform at both Burning Man (in 2024 and 2025) and Electric Forest (in 2025). The year 2025 marked the release of “Bawineo,” a potent collaboration featuring Emmanuel Callejas, NOTHANKYOU, and MC GW, Brazil’s top rapper. This track was launched under Sony Music’s One Seven Music / Sunday Label, showcasing both his genuine artistic identity and his worldwide aspirations.
However, MUV IT transcends being merely a brand; it represents a philosophy for living. Established in Miami by King Julian, MUV IT integrates music, artistic expression, cultural elements, and communal engagement into memorable encounters. What initially emerged as a personal journey of self-discovery through DJing has evolved into a space where individuals can genuinely express their true selves.
“Engage with what truly moves you,” advises King Julian. “Cease pretense. Abandon attempts to embody someone you are not. Simply let yourself move – in whatever way your inner self directs.”
This guiding principle extends to his forthcoming album, “BANG,” which offers an audacious, nocturnal journey into sound and spirit, drawing inspiration from the very act of creation. “This is the Big Bang – my musical rebirth,” Julian elaborates. “I have nothing to demonstrate; I’m simply crafting quality music for the club scene. It’s about genuine energy shared with my closest friends.”
Through each recording, visual representation, and live appearance, King Julian encourages global participation – to rediscover freedom, happiness, and sincere self-expression. His narrative serves as a testament that positivity can emerge from adversity, and that the most profound art originates from genuine feeling.
Key Achievements:
Launched “Bawineo” via Sony Music’s One Seven Music / Sunday Label.
Partnered with MC GW, Emmanuel Callejas, and NOTHANKYOU on a track.
Included on the 303 Lovers Label for “Funky” in collaboration with Liquid Rose.
Presented sets at Burning Man (2024) and Electric Forest (2025).
Established MUV IT, an initiative that merges music, cultural elements, and genuine expression.
Connect with King Julian:
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Email – contactkingjulian@gmail.com
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