Beijing, China, Aug. 09, 2024 — Global micro-mobility powerhouses Segway and Tier-Dott have teamed up to offer 10,000 free e-bike rides to visitors and locals from July 26 through August 11. This campaign is part of a larger effort to promote sustainable travel solutions in Paris, one of the world’s most visited cities. The partnership aims to reduce traffic congestion and ensure smooth mobility for both tourists and residents.
Improving Urban Mobility in Paris
Segway is promoting green mobility and reducing traffic pressure during major international events by easing the burden on public transportation systems with 10,000 free rides. This initiative, running from July 26 to August 11, provides environmentally friendly travel options, supporting Paris’s sustainability goals and easing public transport congestion caused by a surge in visitors.
New users can register on the Dott app, scan a QR code, and enter the “Segway” code to receive a free 20-minute ride and a discount. Vehicles with “Simply Moving in Paris” stickers and Segway logo hangtags will increase visibility
“Paris’ significant investments in bike lanes, along with supportive government policies, facilitate the growth of e-bike services. We aim to welcome visitors and users from around the world to this special event, showcasing Paris as an iconic city that excels in sustainable transportation,” says Alan Zhao, one of Segway’s Directors.
The Importance of Micro-Mobility in Urban Areas
Micro-mobility solutions, such as e-bikes, are increasingly recognized for their efficiency and environmental benefits. Segway, in collaboration with over 240 shared mobility operators worldwide, has been a leader in these developments since 2018. The initiative to offer free rides aligns with a global trend towards reducing urban congestion and emissions, supporting cities in their efforts to become more sustainable.
Impact and Public Response
Integration of shared mobility options like electric bikes and scooters has significantly reduced urban congestion and enhanced the city’s sustainability efforts, Segway’s free ride campaign during Paris’s peak tourist season highlights its market leadership and commitment to community service, fostering a safer, smarter, and greener travel ecosystem.. This approach not only addresses immediate transportation needs but also encourages long-term changes in behavior among residents and tourists alike. This initiative aligns with the broader European trend towards sustainable urban mobility, with a significant portion of travelers preferring environmentally friendly options.
A Broader European Commitment to Sustainability
Across Europe, urban centers are increasingly adopting green mobility. The European Green Deal, aiming for climate neutrality by 2050, underscores this commitment with substantial investments in sustainable infrastructure like public transport and EV charging stations. Cities such as Amsterdam, Copenhagen, and Berlin serve as models with their comprehensive cycling and green transport policies.
Creating Sustainable Cities
The trend towards sustainable urban mobility is gaining momentum globally, driven by both environmental concerns and the evolving needs of urban populations. As cities continue to innovate and implement green transportation initiatives, the demand for environmentally friendly vehicles and mobility solutions is expected to increase, indicating a promising future for urban development.
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About Segway.
Segway-Ninebot is one of the best-selling brands in the French e-kickscooter market. From 2022 to 2023, the number of activated e-kickscooters doubled. Through global retailers such as Amazon, Decathlon, Carrefour, and Auchan, Segway-Ninebot has over 1,500 points of sale in France. Covering over 100 countries and regions, Segway-Ninebot boasts over 11.8 million riders and 12 million registered app users, earning strong recognition among young users.
CONTACT: Ling D Segway-Ninebot ling.ding(at)ninebot.com